The great lost apostrophe catastrophe…Whats your view’s?
Greeting’s, Blog-followers’!
Now, keen eyed reader’s may have seen that the well known chain of bookshops’ WATERSTONE’S have decided that apostrophe’s don’t matter (insert gasp of astonishment HERE!) and wish to be known henceforth as, simply, WATERSTONES. (They claim that the apostrophe is redundant, apparently, and unhelpful in the new e-media age…(Goodnes's only knows what Eddie Royle might say!)
Well, its true…I confess…apostrophe’s arent really my thing either, and I often struggle with the little wriggler’s myself, as I cant always see the point of em, but even so I was a bit surprised about this new’s. (I know its driven some of my Research Team colleagues’ into paroxysm’s of rage).
As one of them wisely pointed out: imagine your local library service devising the slogan “LIBRARIES – We’re here to help” but omitting the little ‘ bit…then wed be in a right old can of worm’s, eh?
(Luckily, dear reader's, we do have lots of tip-top punctuation guides available, so thats a relief)
So: heres the question: apostrophe’s – doe’s it matter? Wed love to have your view’s.
Just use the comment’s box below.
TTF’N
Greeting’s, Blog-followers’!
Now, keen eyed reader’s may have seen that the well known chain of bookshops’ WATERSTONE’S have decided that apostrophe’s don’t matter (insert gasp of astonishment HERE!) and wish to be known henceforth as, simply, WATERSTONES. (They claim that the apostrophe is redundant, apparently, and unhelpful in the new e-media age…(Goodnes's only knows what Eddie Royle might say!)
Well, its true…I confess…apostrophe’s arent really my thing either, and I often struggle with the little wriggler’s myself, as I cant always see the point of em, but even so I was a bit surprised about this new’s. (I know its driven some of my Research Team colleagues’ into paroxysm’s of rage).
As one of them wisely pointed out: imagine your local library service devising the slogan “LIBRARIES – We’re here to help” but omitting the little ‘ bit…then wed be in a right old can of worm’s, eh?
(Luckily, dear reader's, we do have lots of tip-top punctuation guides available, so thats a relief)
So: heres the question: apostrophe’s – doe’s it matter? Wed love to have your view’s.
Just use the comment’s box below.
TTF’N
2 comments:
Yes, it does matter. As your carefully worded item above shows - they make a great difference to the sense of a sentence. Do you eat apple's? or apples? If the first - what part of the apple do you eat and what do you reject? Without that information it makes no sense. If I were a linguistic specialist I could go on at length, so be thankful I'm not!
I like your phrase "carefully worded"....Cheer's!
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